REDKEN X MAYBELLINE | NYFW FALL 2019 |
Design | Project Management | Activation Development | Brand Partnerships | Influencer Relations
In Partnership with Arlo Hotels and Culter Salons. 2-day style lounge for NYFW where Arlo Hotels guests, fashion week attendees, and influencers could come and kick back between shows.
Complimentary Essie manicures, hairstyles from Redken, and makeovers from Maybelline.
Activation was in conjunction with Redken’s launch of Triple Dry Hairspray.